Jackson Denka, CEO of Azura, believes crypto airdrops will eventually fade away, but what if there was a way to save them? Airdrops are a common practice among new crypto projects, but as much as 88% of airdropped tokens lose value within three months, according to data collected over the last seven years. A Sept. 18 report by DappRadar analyst Sara Gherghelas found that since 2017, projects have distributed over $20 billion in airdrops, but 88% of the airdropped tokens lost value within months, “highlighting the gap between short-term hype and long-term sustainability.” Speaking to Cointelegraph, DappRadar’s head of content, Robert Hoogendoorn, said token distribution is key to success in an airdrop; projects want to place their token in the hands of diamond holders. Read more Jackson Denka, CEO of Azura, believes crypto airdrops will eventually fade away, but what if there was a way to save them? Airdrops are a common practice among new crypto projects, but as much as 88% of airdropped tokens lose value within three months, according to data collected over the last seven years. A Sept. 18 report by DappRadar analyst Sara Gherghelas found that since 2017, projects have distributed over $20 billion in airdrops, but 88% of the airdropped tokens lost value within months, “highlighting the gap between short-term hype and long-term sustainability.” Speaking to Cointelegraph, DappRadar’s head of content, Robert Hoogendoorn, said token distribution is key to success in an airdrop; projects want to place their token in the hands of diamond holders. Read more
88% of crypto airdrops flop, here’s how to break the curse
Jackson Denka, CEO of Azura, believes crypto airdrops will eventually fade away, but what if there was a way to save them?
Airdrops are a common practice among new crypto projects, but as much as 88% of airdropped tokens lose value within three months, according to data collected over the last seven years.
A Sept. 18 report by DappRadar analyst Sara Gherghelas found that since 2017, projects have distributed over $20 billion in airdrops, but 88% of the airdropped tokens lost value within months, “highlighting the gap between short-term hype and long-term sustainability.”
Speaking to Cointelegraph, DappRadar’s head of content, Robert Hoogendoorn, said token distribution is key to success in an airdrop; projects want to place their token in the hands of diamond holders.
Read more
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