In 2025, the feast of traditional financial markets and the chill of the crypto winter have painted an unprecedented picture of capital migration—crypto player In 2025, the feast of traditional financial markets and the chill of the crypto winter have painted an unprecedented picture of capital migration—crypto player

Zhuorui Securities: A crypto-friendly brokerage firm, defining a new ecosystem for crypto finance in Hong Kong.

2026/02/04 14:47
10 min read

In 2025, the feast of traditional financial markets and the chill of the crypto winter have painted an unprecedented picture of capital migration—crypto players are collectively turning their attention to the revitalized US and Hong Kong stock markets.

The road may seem open, but it is actually fraught with obstacles: cumbersome account opening procedures, complicated currency-to-fiat currency exchange paths, and hidden rule pitfalls... Who can build a compliant and smooth bridge for these "new immigrants" who carry digital assets and are eager to enter the vast world of traditional finance?

Zhuorui Securities: A crypto-friendly brokerage firm, defining a new ecosystem for crypto finance in Hong Kong.

The market's answer points to a game-changer that redefines the rules from a unique perspective—Zhuorui Securities. It astutely captured the core pain points of this historic turning point and pioneered the construction of a seamless "cross-border" infrastructure, quietly becoming a priority channel and trusted hub for crypto funds flowing into Hong Kong and US stocks.

This is not just a business story of a securities firm, but the beginning of a profound narrative about how financial paradigms can merge and how a new generation of investors can be empowered.

Hong Kong and US stocks continue to heat up, attracting a surge of crypto investors.

In 2025, the global traditional financial markets continued their strong performance, with US stocks and Hong Kong stocks becoming popular targets for investors.

The S&P 500 rose 17.9% for the year, while the Nasdaq hit multiple record highs, with a cumulative increase of over 20% for the year. The Hong Kong stock market also performed well, with the Hang Seng Index rising nearly 30% cumulatively, revitalizing its status as an international financial center.

In stark contrast to the booming traditional financial markets, the cryptocurrency market has undergone a deep correction over the past year. Bitcoin has fallen sharply from its all-time high of $126,000, while countless altcoins have halved or even plummeted by 90%. Uncertainty surrounding the regulatory environment, the withdrawal of institutional funds, and the drying up of market liquidity have led once-enthusiastic crypto investors to re-evaluate their portfolios.

Against this backdrop, an interesting phenomenon has emerged: more and more crypto investors are turning their attention to traditional financial markets. Crypto KOLs who previously focused on various Web3 projects are now recommending Hong Kong IPOs and US stock trading.

In July 2025, well-known crypto KOL "Chuanmu" earned millions of dollars by trading US stocks Sharplink Gaming (NASDAQ:SBET) and Circle (NYSE: CRCL). Many other KOLs have also shared their success stories of investing in Hong Kong IPOs, achieving returns far exceeding those of traditional crypto investments.

The highly liberalized crypto market is shifting towards the more regulated and complex Hong Kong and US stock markets, presenting crypto investors with a challenging ecosystem transition. The first hurdle is the entry barrier: opening accounts in Hong Kong and the US requires detailed proof of identity and assets, and involves complex tax filings, a stark contrast to the crypto user's habit of using a single wallet across the board.

Secondly, there's the challenge of converting funds. Crypto assets are mostly held in the form of Bitcoin, Ethereum, and stablecoins. To enter the traditional market, they must first be exchanged for fiat currency and then deposited through banks. This process not only incurs exchange rate losses and transaction fees but may also be hindered by banks' scrutiny of crypto funds, and may even require additional proof of the source of funds.

In addition, traditional financial markets have complex rules and diverse products, and there are cognitive barriers to everything from trading mechanisms to derivatives. Some unscrupulous brokers also profit by hiding fees and making false claims, making it difficult for investors to protect themselves.

Therefore, choosing a compliant, secure, and user-friendly brokerage firm has become crucial for crypto investors entering the traditional market. Against this backdrop, Zhuorui Securities, with its positioning and service model, is becoming an important bridge connecting the crypto world and traditional finance, and the preferred gateway for crypto users to enter the traditional financial market.

Crypto-Friendly: Zhuorui Securities Defines a New Standard for Crypto Brokers in Hong Kong

In August 2025, Bitcoin Asia 2025 was successfully held in Hong Kong, bringing together more than 15,000 participants from around the world. Notably, Zhuorui Securities was the only Hong Kong brokerage firm invited to the conference, joining global industry leaders and highlighting its unique position.

Zhuorui Securities stands out because of its extremely user-friendly service system for crypto users, which is specifically reflected in the following dimensions:

(1) User-friendliness: The ultimate experience of simplifying complexity

Compared to traditional brokerages' often lengthy account opening documents (often dozens of pages), Zhuorui Securities has streamlined its account opening process. Users only need to submit basic identity information and a risk assessment questionnaire online via a mobile app, and their accounts can be opened in as little as 24 hours. This "one-click account opening" experience feels particularly welcoming to users accustomed to the instant functionality of encrypted wallets.

Zhuorui Securities' self-developed one-stop digital financial services platform, "ZR," maximizes usability. Whether checking Hong Kong stock quotes, participating in US stock trading, or purchasing virtual assets, everything can be done on a single platform, significantly reducing users' learning and operational costs. The platform also integrates market quotes, financial news, and community interaction, transforming investment from a cold, numbers-based game into a warm and engaging social experience.

(2) User-friendly deposit and withdrawal: Unblocking the flow of funds

Zhuorui Securities' most revolutionary innovation lies in its "deposit-to-enter" model. Users can directly deposit cryptocurrencies (such as BTC, ETH, and mainstream USD stablecoins) into the platform to participate in various investments, including Hong Kong IPOs, A-shares, US stocks, and money market funds. This completely overturns the traditional lengthy process of "cryptocurrency → fiat currency → bank → brokerage," saving a significant amount of intermediate steps and costs.

More importantly, the platform has built a complete closed loop for fund transfers: after users deposit fiat currency or cryptocurrency, it can be directly exchanged for digital currency and withdrawn to their personal wallets for on-chain transactions, truly realizing the convenience of "one account for investing in global stocks and cryptocurrencies".

Since officially commencing operations in April 2025, Zhuorui Securities has experienced explosive user growth. This is attributed to the unique advantage of its upgraded License No. 1 – very few brokerages in the market support direct cryptocurrency purchases within their apps, especially the "crypto-in, crypto-out" model, giving it a significant first-mover advantage. Since its official launch in April 2025, Zhuorui Securities' user growth has been explosive, increasing tenfold in just a few months.

(3) Service friendliness: redefining the warmth of financial services

Zhuorui Securities focuses on serving high-net-worth clients, providing comprehensive care throughout their lives. For example, it innovatively offers investment immigration programs using virtual assets as proof of assets for clients with immigration needs, simplifying the traditional asset verification process.

In customer service, the platform leverages AI and big data analytics to proactively identify potential customer issues, providing advance risk warnings and operational guidance, thus shifting from "passive response" to "proactive support." Simultaneously, driven by technology and economies of scale, Zhuorui Securities is committed to providing the market's best transaction costs, helping frequent traders significantly reduce their fees.

( 4 ) Security assurance: Compliance licenses build the foundation of trust

In the ever-changing financial market, security remains the core concern for investors. Zhuorui Securities understands this well, and therefore regards compliance and security as its fundamental principles.

For Zhuorui Securities, Hong Kong's clear regulatory framework is not a shackle, but an opportunity. As a licensed corporation regulated by the Hong Kong Securities and Futures Commission (Central Entity Number: BRE865), Zhuorui Securities holds licenses for Type 1/2/4/5/9 regulated activities. This licensing system constitutes its core competitiveness in developing institutional business. For crypto users, Type 1 licenses (securities trading) and Type 4 licenses (advising on securities) are of great significance. They are also crucial for investors transitioning from the crypto market to traditional finance, who require professional and compliant investment advice to mitigate risks and seize opportunities.

This comprehensive licensing coverage not only provides users with legal protection but, more importantly, establishes a foundation of trust. In an investment environment fraught with uncertainty, regulatory transparency and predictability have become scarce resources, and it is precisely this regulatory advantage that allows Zhuorui Securities to stand out in a highly competitive market.

Building the Future: How Zhuorui Securities Defines Hong Kong's New Crypto Finance Ecosystem

Having established a new standard for crypto-friendly brokerages, Zhuorui Securities' strategic vision has long transcended the role of a mere trading service provider. Its true ambition is to become a core hub connecting traditional finance and the crypto world, building critical infrastructure for the Web3 financial ecosystem in Hong Kong and throughout Asia.

In the competition among global Web3 financial centers, Singapore, with its flexible regulatory policies and favorable business environment, and Dubai, with its zero-tax policy and government support, are both actively vying for market share. However, Hong Kong's unique advantage lies in its secure, user-friendly, and efficient compliance gateway—a core soft power that other competitors find difficult to replicate.

As a key shaper and representative of this compliant entry point, Zhuorui Securities' service experience directly impacts global investors' overall evaluation and confidence in Hong Kong's crypto-finance environment. By providing transparent, professional, and efficient services, Zhuorui Securities has not only earned its own market position but also built a strong market reputation for the entire Web3 finance ecosystem in Hong Kong.

Zhuorui Securities' successful practices have set a benchmark for the integrated development of "traditional finance + crypto assets" for the entire financial industry. This demonstration effect has begun to attract more talent, capital, and innovative projects to Hong Kong, forming a healthy ecosystem cluster effect and thus enhancing Hong Kong's overall competitiveness as an international financial center.

In terms of international cooperation, Zhuorui Securities has established strategic partnerships with several globally renowned financial institutions. Through participation in international conferences such as Bitcoin Asia, Zhuorui Securities has not only showcased Hong Kong's innovative strength in Web3 finance but also laid the foundation for building an international cooperation network. This "going global" strategy helps export Hong Kong's Web3 financial services to the global market, enhancing Hong Kong's international influence.

Conclusion: More than just securities firms, it represents the financial infrastructure of the new era.

Zhuorui Securities' professional standing in the industry has been widely recognized by authoritative institutions, and it has successively won many important awards, including the "Outstanding Science and Technology Innovation Finance Golden Hazelnut Award" (awarded by Cailian Press), the "Best Performance Award in Wealth Management" (awarded by Zhitong Finance, Duration Finance, and the Hong Kong Chinese Securities Association), the "Best Performance Award in Fintech" (awarded by Zhitong Finance, Duration Finance, and the Hong Kong Chinese Securities Association), and the "Outstanding Securities Trading Service Brand" (awarded by Metro Finance Channel as one of the "Hong Kong Enterprise Leader Brands 2024").

These awards not only recognize Zhuorui Securities' outstanding past performance, but also affirm its contributions to promoting the development of Hong Kong's Web3 financial ecosystem.

Looking ahead, with the global regulatory environment becoming clearer and traditional financial institutions increasingly accepting digital assets, "equity-currency integration" will inevitably become the mainstream trend in the financial industry. At this historic turning point, Zhuorui Securities has already secured a favorable strategic position.

In this new era full of opportunities and challenges, let us witness the future of financial services together and create a better investment experience together.

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